The American Library Association is committed to fighting against censorship. As librarians, they know that the best way to fight back against censorship is to speak out — to raise your voice and bring attention to attacks on educational freedom wherever they come up. In 2018, they compiled their annual “Most Banned Books” list, but they knew that to really make a difference they needed a way to get the message out.
The solution? A motion video that they could promote through social media channels to generate buzz and excitement about the topic. Cubicle Ninjas worked to design, storyboard, and built out a rich and compelling animated presentation of the 2018 list, bringing the characters from these controversial books to life and driving home how much we stand to lose if we allow art to be lost to censorship.
With a stunning, shareable animated video in hand, the American Library Association was able to promote its 2018 Banned Books list to a much wider and more engaged audience than ever before.