To build their outreach to prospective clients, BlackLine needed a smooth, sleek video that would promote their software in a visually engaging and highly informative way. BlackLine had risen to become a leading developer of cloud-based accounting software, boasting an impressive 1500+ client list in over 120 countries world-wide, and the next step for their brand was to build their own unique visual aesthetic for their marketing materials.
Cubicle Ninjas went to work applying BlackLine’s bold yet minimal visual style to an animated format. The finished result features fluid transitions and streamlined data representations styled with high-contrast graphics for a simple, impactful visual experience.