To kick-off an exciting partnership event with Paragon Honda, Google’s Automotive Marketing Team needed a punchy, animated video featuring a brand new service available through the Google Home Assistant. They tasked Cubicle Ninjas with scripting, storyboarding, and creating this visually captivating and emotionally engaging promotional video.
Pulling from Google’s existing brand identity as well as the tone and style of the Google Home advertisements, our ninjas created a video perfectly aligned to the highly-recognizable brand. The final result utilizes Google’s classic circular motif with an engaging blend of video, photography, and illustration to guide viewers through the Paragon Honda experience. The overall effect is dynamic and informative without losing Google’s lively, creative, and entertaining vibe.