Marich Confectionery

Web Initiative

Marich Confectionery provides the best $5 luxuries on the planet, and was looking to create a refreshed brand that is more modern, clean, and differentiated in a competitive marketplace. Their past marketing approach was more catalog based, but they decided to shift toward a direct to consumer model. That meant updating their website, which prioritized commerce over communication, to match this new style and marketing position.

Cubicle Ninjas designed and developed a beautiful website that reflects new Marich brand. Its content structure informs and engages customers on their brand vision and demonstrates why they should care. It also encourages commerce, utilizing powerful new packaging and lifestyle photography to drive business.

Breaking out content

Before & After

Marich used their new website to rebrand as a direct to consumer provider of unique and delicious treats.