Smart Communications

Web Initiative

Moving into the new year, Smart Communications’ mission was to elevate their messaging and B2B creative to drive interest, subscribers, leads, and most importantly, sales. Smart Communications provides best-in-class customer communications management (CCM) software. Named a leader in the 2017 Gartner Magic Quadrant for CCM software, their software is the sole cloud-based solution in market. They needed a way to bring their marketing material in line with the success of the rest of their brand.

Cubicle Ninjas worked together with Smart Communications to identify brand-aligned creative opportunities within their new guidelines, utilizing copy from within the recent messaging overhaul, designing, integrating content, and adding key functionality to a beautiful, intuitive, and impactful new microsite.

Composition Counts

Before & After

Smart Communications used this new microsite to showcase their rebranding and allow crucial messaging conversations to begin, all while integrating into their larger main website.